About This Webinar
Want stronger, more sustainable work-based learning partnerships? Start with your local industry association—and a system that helps those partnerships grow and last.
This session introduces CTE educators, school leaders, and administrators to a national playbook from the National Association of Home Builders (NAHB), along with a proven system used by secondary schools to build strong Industry Advisory Boards and lasting connections with their local home builders association (HBA). Together, these partners offer a powerful combination: practical tools from the field and a structured approach to creating scalable, student-centered, and workforce-aligned partnerships.
Learn how to use the NAHB playbook to spark meaningful conversations with your local HBA—or similar trade or industry association—and how school-based systems can help you structure, strengthen, and sustain those relationships over time. Walk away with strategies to expand career-connected learning, deepen employer engagement, and build partnerships that support CTE pathways and local workforce needs.
Becca Wray is a Program Manager at the National Association of Home Builders, where she leads national student engagement and workforce development initiatives. With over a decade of experience in education and program leadership, she specializes in building high-impact learning experiences, growing membership programs, and connecting students to meaningful career pathways.
